Cookie Policy

1. What Are Cookies

Cookies are small text files that are stored on your device (computer, tablet, or mobile) when you visit our website. They help us provide you with a better experience by remembering your preferences and understanding how you use our site.

This Cookie Policy explains what cookies are, how we use them, the types of cookies we use, and how you can control your cookie preferences.

2. How We Use Cookies

Bloomware uses cookies for various purposes:

• Essential Website Functions: To ensure our website works properly and securely
• User Experience: To remember your preferences and improve your browsing experience
• Analytics: To understand how visitors interact with our website and identify areas for improvement
• Marketing: To show you relevant content and measure the effectiveness of our marketing campaigns
• Communication: To track form submissions and provide appropriate responses

3. Types of Cookies We Use

3.1 Essential Cookies

These cookies are necessary for the website to function properly and cannot be disabled in our systems. They are usually set in response to actions made by you, such as:

• Setting privacy preferences
• Logging in to secure areas
• Filling in forms
• Navigating between pages

3.2 Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously:

• Pages visited and time spent on each page
• How you arrived at our website
• What devices and browsers you use
• General location information (country/city level)

3.3 Functional Cookies

These cookies enable enhanced functionality and personalization:

• Language preferences
• Form data preservation
• User interface customizations
• Accessibility settings

3.4 Marketing and Advertising Cookies

These cookies track your browsing habits to show you relevant advertisements and measure campaign effectiveness:

• Remarketing and retargeting
• Conversion tracking
• Interest-based advertising
• Social media integration

4. Third-Party Cookies

Some cookies are set by third-party services that appear on our pages. We use the following third-party services:

4.1 Google Analytics

We use Google Analytics to understand website traffic and user behavior. Google Analytics sets cookies to:

• Track visitor sessions and page views
• Identify returning visitors
• Measure website performance
• Generate usage reports

Learn more: Google Privacy Policy

4.2 Social Media Platforms

We may use social media plugins and tracking pixels from:

• Facebook: For remarketing and conversion tracking
• LinkedIn: For professional networking and B2B advertising
• Twitter: For social sharing and engagement tracking

4.3 Email Marketing Services

We may use email marketing platforms that set cookies to:

• Track email campaign effectiveness
• Personalize email content
• Segment audiences based on behavior

5. Cookie Duration

Cookies have different lifespans:

5.1 Session Cookies

These are temporary cookies that are deleted when you close your browser. They help with:

• Navigation between pages
• Form data retention during your visit
• Security features

5.2 Persistent Cookies

These remain on your device for a specified period or until you delete them. They help with:

• Remembering your preferences between visits
• Analytics and performance measurement
• Personalized experiences

6. Managing Your Cookie Preferences

6.1 Cookie Consent Banner

When you first visit our website, you'll see a cookie consent banner where you can:

• Accept all cookies
• Reject non-essential cookies
• Customize your preferences by category
• Learn more about each cookie type

6.2 Browser Settings

You can also manage cookies through your browser settings:

• Chrome: Settings > Privacy and Security > Cookies and other site data
• Firefox: Options > Privacy & Security > Cookies and Site Data
• Safari: Preferences > Privacy > Manage Website Data
• Edge: Settings > Site permissions > Cookies and site data

6.3 Third-Party Opt-Outs

You can opt out of specific third-party tracking:

• Google Analytics: Google Analytics Opt-out
• Facebook: Facebook Ad Preferences
• Industry Opt-out: Digital Advertising Alliance

7. Impact of Disabling Cookies

If you choose to disable certain cookies, some features of our website may not function properly:

7.1 Essential Cookies

Disabling essential cookies may result in:

• Inability to submit forms
• Loss of secure session functionality
• Reduced website security
• Navigation difficulties

7.2 Analytics Cookies

Disabling analytics cookies means:

• We cannot measure website performance
• Harder to identify and fix issues
• Less ability to improve user experience

7.3 Marketing Cookies

Disabling marketing cookies results in:

• Less relevant advertising
• Repeated display of the same ads
• Inability to measure marketing effectiveness

8. Your Rights

Under applicable privacy laws, you have the right to:

• Know what cookies we use and why
• Give or withdraw consent for non-essential cookies
• Access and delete your personal data
• Object to certain types of processing
• Lodge a complaint with supervisory authorities

9. Mobile Apps and Other Technologies

This policy covers cookies on our website. Our mobile applications may use similar technologies such as:

• Local storage
• Device identifiers
• Analytics SDKs
• Push notification tokens

These are covered in our mobile app privacy policies and terms of service.

10. Updates to This Policy

We may update this Cookie Policy to reflect:

• Changes in our cookie usage
• New technologies or services
• Legal or regulatory requirements
• Feedback from users

We will notify you of significant changes by:

• Updating the "Last updated" date
• Displaying a notice on our website
• Sending email notifications when appropriate

11. Contact Information

If you have questions about our Cookie Policy or want to exercise your rights, please contact us:

12. Cookie Preference Center

You can update your cookie preferences at any time using our preference center: